Soft drink maker Pepsi has revealed that the company is entering the blockchain world with its first collection of non-fungible token (NFT) assets. Pepsi on Thursday showcased the genesis NFT collection “Pepsi Mic Drop,” which includes 1,893 generative NFTs on the Ethereum blockchain. Pepsi aims to create a real-time community of NFT holders with NFTs that feature designs such as Classic Blue Pepsi, Silver Pepsi Diet, Red Pepsi Wild Cherry, Black Pepsi Zero Sugar, and Crystal Pepsi.
Pepsi presents the company’s first NFT collection
Pepsi-Cola is a well-known soft drink manufacturer that was established and developed in 1893 by Caleb Bradham. When the soft drink came out it was called “Brad’s Drink,” but was renamed Pepsi-Cola in 1898. Today, Pepsi-Cola and Coca-Cola are the two most popular cola flavored drinks on the market. .
To celebrate Pepsi-Cola’s birth year, Pepsi launched a Genesis Collection of Non-Fungible Token (NFT) Collectibles. The collection is called the Genesis NFT “Pepsi Mic Drop” collection and includes 1,893 unique generative NFTs that feature variations of a microphone visual and iconic Pepsi flavors.
Pepsi’s NFT collection is hosted on the micdrop.pepsi.com web portal and Vaynernft has helped the company produce the NFT collectibles. The waitlist for a wallet will begin Friday, December 10 at 12:00 p.m. EST, and “approved” will be able to strike their Pepsi Mic Drop genesis NFT for free (excluding Ethereum gas fees) on Tuesday, December 14 at 12:30 p.m. (EST). “
The exclusive generative traits of the Pepsi Mic Drop genesis NFT collection, randomly generated by an algorithm so that each NFT is totally unique and different, pay homage to the brand’s rich history in music and following Pepsi flavors. that captivated shameless cola lovers. consumers for decades, ”details Pepsi’s NFT ad.
“Pepsi has always been a brand with a strong heritage in music and pop culture, so it is only fitting for us to bring that heritage into the new world of NFTs with a ‘mic drop’ of epic proportions.” , Todd Kaplan, Pepsi’s vice president of marketing said in a statement sent to Bitcoin.com News. Kaplan added:
We’ve created the Pepsi Mic Drop Genesis NFT collection for our fans, putting their interests and needs first ensuring that NFTs are all free and fairly presented as an inclusive and accessible opportunity for anyone to experience the exciting world of NFTs. This collectible microphone series is not only inspired by our history, but also represents the scale and scope of accessibility that we envision this space becoming in the future.
Pepsi follows the many brands entering the NFT space including Arizona Iced Tea, Budweiser, Coca Cola, and more. For example, the popular American-style pale lager produced by Anheuser-Busch, Budweiser, launched 1,936 NFT last week to celebrate the birth of the can of Budweiser beer.
Adidas also revealed last week that the sneaker and sportswear company is teaming up with Bored Ape Yacht Club (BAYC). Concluding the announcement, Pepsi said the company “is implementing a carbon offset program for the launch of the Pepsi Mic Drop NFT to ensure a net zero carbon footprint.”
What do you think of the entry of the Pepsi-Cola brand in the NFTs? Let us know what you think of this topic in the comments section below.
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