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Crypto.com, one of the world’s leading cryptocurrency platforms, recently announced that the company has teamed up with Paris Saint-Germain (PSG), a professional football club in France.
According to an official announcement, the latest partnership includes the issuance of exclusive non-fungible tokens (NFTs) on Crypto.com’s native NFT platform. The cryptocurrency platform added that the company will pay a significant portion of the sponsorship fee through the CRO crypto token.
Since the beginning of 2021, Crypto.com has established several partnerships with some of the world’s leading clubs. The company recently announced its collaboration with Lega Serie A.
Commenting on the latest partnership, Marc Armstrong, Chief Partnerships Officer at Paris Saint-Germain, said: “We are delighted to welcome Crypto.com into the Paris Saint-Germain family of partners. We share the same passion for innovation and the same ambition to reach the top. Through this partnership, Paris Saint-Germain demonstrates -Germain once again sees and leads as a leader in areas such as lifestyle, esports and digital. It’s an exciting time for the Cryptocurrency market, and we can’t wait to work with Crypto.com to bring new experiences to all our fans.”
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Crypto.com has significantly expanded its services in the past few months to meet the increasing demand of customers all over the world. In addition, the company has teamed up with financial services provider Circle to enable deposits and withdrawals with US dollars in more than 30 countries.
sponsorships
Furthermore, Crypto.com became the first cryptocurrency platform to partner with an F1 team and the first to partner with an NHL team. Earlier this year, Crypto.com signed a massive sponsorship deal with the Ultimate Fighting Championship (UFC).
“Our mission from day one has been to accelerate the world’s transition to cryptocurrency. We do this by finding the best partners in the world, and PSG is second to none,” said Chris Marsalec, Co-Founder and CEO of Crypto.com.
“Between the emergence of the brand, the arrival of the stadium and team, and the collaborative development of the NFTs, I have no doubt that we will create new and exciting experiences for football fans around the world,” added Marsalek.
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